United Parks & Resorts Inc. PRKS

Profile

Sector

Consumer Cyclical

Industry

Leisure

CEO

Marc G. Swanson

Employees

3300

Country

US

United Parks & Resorts Inc., along with its various subsidiaries, functions as a leading theme park and entertainment enterprise within the United States. The company's extensive array of attractions includes prominent SeaWorld theme parks located in Orlando, Florida; San Antonio, Texas; and San Diego, California. It also manages Busch Gardens theme parks situated in Tampa, Florida, and Williamsburg, Virginia. Further diversifying its recreational offerings, the company operates water park attractions in several key locations: Orlando, Florida; San Antonio, Texas; San Diego and Chula Vista, California; Tampa, Florida; and Williamsburg, Virginia. Additionally, its portfolio features an exclusive, reservations-only theme park in Orlando, Florida, as well as a park in Langhorne, Pennsylvania. Overall, the corporation oversees a collection of twelve distinct theme parks, all operating under well-known brands such as SeaWorld, Busch Gardens, Aquatica, Discovery Cove, Water Country USA, Adventure Island, and Sesame Place. The entity, which traces its origins back to 1959 and maintains its primary headquarters in Orlando, Florida, was formerly known as SeaWorld Entertainment, Inc. until its rebranding to United Parks & Resorts Inc. in February 2024.